People are spending increasing amounts of time online – building businesses, brands and publishing ever bigger slices of their lives. Reflecting on this recently, I was wondering what differences there are, if any, between the people we meet and interact with online, and their offline counterparts?
I would love to discuss this topic with you in the comments. [Read more]
tags | Authenticity, Offline identity, Online collaboration, Online engagement, Online identity, Online participation, Online strategy, Personal branding, Social media, Social technology, Technology change communication
Your highest and most satisfying level of performance happens when who you are – your identity – aligns with what you do – your actions. This authenticity in action, or congruence of your internal calling and gifts with your external behaviour and works, is unique and powerful. It’s what separates you from the pack, now and for the long-term. 
Now that following has become so popular – following trends, people, success formulas – it’s easy to fall into the trap of just following what everybody else does. The trouble with this ‘global copying’ is that you risk getting lost in the sea of sameness, making it very difficult for people to find you. This post gives thirty one ways for you to stand out from the crowd. 
