Word-of-mouth recommendation drives business success – big time! And I’ve got 48 superstars I’m busting to recommend to you – people who have participated in the sharewords community and had their sharewords created.  Sharewords are the new elevator pitch. They are shorter, punchier, and make it much easier for me to recommend you to my friends and colleagues. Check out these all-stars and their sharewords. [Read more]

When I first started blogging a year ago, I nearly fell off my chair with excitement when a reader left a comment on one of my blog posts.  Since then, I’ve loved it every time a reader has commented.  For me, this engagement is the web. With over 1000 comments to-date, the sharewords post has taken this engagement to a new level.  In your opinion, what is the significance, if any, of this extraordinary level of reader engagement?

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Getting loads of views, re-tweets and comments – top quality comments – in response to your blog post is interesting, but what I’m more interested in is understanding exactly what made it successful.

If we understand that, then we can share that information amongst each other and all benefit.  So let’s do that right now! [Read more]

People do you a great honour when they share their opinions on your blog.  Not only does the overall value of the information you offer significantly improve, so does the quality of the connections and relationships you are building globally.  In an online world where the emphasis is on producing mass content, creating an interactive space for others to add value will help you stand out from the crowd. [Read more]