He’s giving it away! Hurray!

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Getting loads of views, re-tweets and comments – top quality comments – in response to your blog post is interesting, but what I’m more interested in is understanding exactly what made it successful.

If we understand that, then we can share that information amongst each other and all benefit.  So let’s do that right now! [Read more]

One of the great things about playing online is that you can try out new things and get great feedback about what works and what doesn’t – quickly.  It’s the perfect laboratory to test your ideas.

Here’s a list of ten social media experiments I’m currently running online.  What they lack in scientific rigor they gain in helping me carve out a workable direction online.

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People do you a great honour when they share their opinions on your blog.  Not only does the overall value of the information you offer significantly improve, so does the quality of the connections and relationships you are building globally.  In an online world where the emphasis is on producing mass content, creating an interactive space for others to add value will help you stand out from the crowd. [Read more]

There’s gold in them hills!

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Where there are great mysteries, there are great opportunities – opportunities to explain, to solve, to discover and to reveal.  Take the Internet for example. It has exploded into our lives with a leading-edge that hugs the horizon.  In the wake of so much accelerated change comes an ever increasing tail of mysteries and yet-to-be explained phenomena for opportunistic leaders to capitalize on. [Read more]

Now that following has become so popular – following trends, people, success formulas – it’s easy to fall into the trap of just following what everybody else does. The trouble with this ‘global copying’ is that you risk getting lost in the sea of sameness, making it very difficult for people to find you.  This post gives thirty one ways for you to stand out from the crowd. [Read more]