People are spending increasing amounts of time online – building businesses, brands and publishing ever bigger slices of their lives. Reflecting on this recently, I was wondering what differences there are, if any, between the people we meet and interact with online, and their offline counterparts?
I would love to discuss this topic with you in the comments. [Read more]
tags |
Authenticity,
Offline identity,
Online collaboration,
Online engagement,
Online identity,
Online participation,
Online strategy,
Personal branding,
Social media,
Social technology,
Technology change communication
Getting loads of views, re-tweets and comments – top quality comments – in response to your blog post is interesting, but what I’m more interested in is understanding exactly what made it successful.
If we understand that, then we can share that information amongst each other and all benefit. So let’s do that right now! [Read more]
tags |
Blog comments,
Blogging,
Developing content,
Facilitating comments,
Facilitation,
Online advantage,
Online collaboration,
Online participation,
Online strategy,
Publishing online,
Social media,
Social networking
One of the great things about playing online is that you can try out new things and get great feedback about what works and what doesn’t – quickly. It’s the perfect laboratory to test your ideas.
Here’s a list of ten social media experiments I’m currently running online. What they lack in scientific rigor they gain in helping me carve out a workable direction online.
[Read more]
tags |
Business advantage,
Connection technology,
Experiment,
Facebook,
Innovative ideas,
Online advantage,
Online strategy,
Posterous,
Social media,
Social technology,
Twitter,
YouTube
People do you a great honour when they share their opinions on your blog. Not only does the overall value of the information you offer significantly improve, so does the quality of the connections and relationships you are building globally. In an online world where the emphasis is on producing mass content, creating an interactive space for others to add value will help you stand out from the crowd. [Read more]
tags |
Blog comments,
Blogging,
Online advantage,
Online strategy
Where there are great mysteries, there are great opportunities – opportunities to explain, to solve, to discover and to reveal. Take the Internet for example. It has exploded into our lives with a leading-edge that hugs the horizon. In the wake of so much accelerated change comes an ever increasing tail of mysteries and yet-to-be explained phenomena for opportunistic leaders to capitalize on. [Read more]
tags |
Mysteries on-line,
Online advantage,
Online strategy,
Opportunities,
Social media