There’s a short but incredibly powerful statement that will immediately distinguish you from other people and other businesses. It’s made up of just five simple words – 18 characters, but sets a standard unreachable for most.
It’s very easy to say, but much harder to deliver on – and that’s what makes it so valuable. [Read more]
tags | Business advantage, Customer service, Differentiating yourself, Linkedin, People skills, People strategy, Personal advantage, Reliability, Uniqueness

Now that following has become so popular – following trends, people, success formulas – it’s easy to fall into the trap of just following what everybody else does. The trouble with this ‘global copying’ is that you risk getting lost in the sea of sameness, making it very difficult for people to find you. This post gives thirty one ways for you to stand out from the crowd. 